Marketing Supervisor
Shirouq Paints
 No. of Post: 1
 Duty Station: Khartoum
 Closing Date: 30 Jan 2021

 
 Background:

SUMMARY JOB DESCRIPTION

Prepare marketing strategy and write action plans to attain specific objectives. Measure, analyse and evaluate programs as required. Supervise store level merchandising, media, events and community relations, promotions and local advertising.



 
 Duties and responsibilities:

  • Establishes marketing objectives, to obtain a market share and ensure product and service profitability
  • Plans and supervises the advertising and promotional activities, making use of the written press, the electronic media and mailing services.
  • Prepares and implements monthly and annual marketing budgets.
  • Devises and implements short and long-term marketing plans and programs, in order to achieve growth in profits and in dealership products and services.
  • Contacts advertising agencies concerning current advertising campaigns.
  • Works with writers and artists and supervises copywriting and the design and production of promotional materials.
  • Designs and composes, together with the managers, all printed advertising, radio and television commercials, billboards, mailings and internal or external notices.
  • Works with the dealer and the general sales manager to develop future advertising campaigns. o Notifies dealership employees of any marketing initiatives.
  • Liaises with manufacturers on marketing matters.
  • Takes part in relevant marketing or sales promotion meetings put on by the manufacturers and dealer associations or organizations.
  • Achieves an adequate profit/loss ratio and obtains a satisfactory market share.
  • Communicates with dealership employees, in order to keep abreast of the attitudes, behaviours and consumption habits of the clientele, etc.
  • Interacts with the customers, in order to become familiar with their needs and concerns.

 
 Minimum Qualification, Skills and Experience Required:

  • BA in Business Administration or relevant field 
  • Proven work experience as marketing supervisor
  • Critical thinker and problem-solving skills
  • Excellent communication skills
  • Multitasking and analytical skills



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