1. Develops and implements strategic marketing plans forecasts to achieve corporate objectives .
2.  Develops and manages marketing operating budgets.
3. Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
4. Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
5. Monitors competitor products, sales and marketing activities.
6. Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
7. Directs sales forecasting activities and sets performance goals accordingly.
8. Directs staffing, training, and performance evaluations to develop and control marketing programs.
9. Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.

Bachelors Degree in Marketing or Business preferred with a minimum of 7 years related experience with progressive managerial responsibilities.